Lecture 01 : Introduction.

Lecture 02 : Two Amazing and Inspiring Stories.

Lecture 03 : Myths and Realities about Entrepreneurship.

Lecture 04 : Entrepreneurial Qualities.

Lecture 05 : Why Start-ups Fail.

Lecture 06 : Vision, Mission and Entrepreneurial Qualities.

Lecture 07 : Vision, Mission and Entrepreneurial Qualities

Lecture 08 : Value Proposition.

Lecture 09 : Business Model generation – I.

Lecture 10 : Business Model generation – II.

Lecture 11 : Competitive Advantage.

Lecture 12 : Lean Startup.

Lecture 13 : Lean Startup

Lecture 14 : Balanced Founding Team and Early Recruits.

Lecture 15 : Forms of Legal Entities.

Lecture 16 : Marketing for Startups.

Lecture 17 : Marketing for Startups

Lecture 18 : Marketing Research.

Lecture 19 : Marketing Research

Lecture 20 : Marketing Research Example.

Lecture 21 : Financial Statements.

Lecture 22 : Financial Statements

Lecture 23 : Financial Statements

Lecture 24 : Financial Statements

Lecture 25 : Financial Statements

Lecture 26 : Financial Statements

Lecture 27 : Financial Statements

Lecture 28 : Break – Even Point (Cost Volume and Profit Analysis).

Lecture 29 : Break – Even Point (Cost Volume and Profit Analysis)

Lecture 30 : Break – Even Point (Cost Volume and Profit Analysis)

Lecture 31 : Writing Business Plan.
Lecture 32 : Writing Business Plan

Lecture 33 : Funding your start up.
Lecture 34 : Funding your start up

Lecture 35 : Funding your start up (Contd.).
Lecture 36 : Funding your start up

Lecture 37 : Funding your start up

Lecture 38 : How to Start a Startup.

Lecture 39 : Go to Market Strategy.

Lecture 40 : Innovation and Entrepreneurship.

Lecture 41 : Innovation and Entrepreneurship

Lecture 42 : Innovation and Entrepreneurship

Lecture 43 : Dos and Don’ts.

Week 1: Introduction Dhirubhai Ambani & Sofia
Myths & Realities about entrepreneurship
entrepreneurial qualities
Why start-ups fail?
Week 2: Mission, vision, entrepreneurial qualities – I Mission, vision, entrepreneurial qualities – II
Value proposition
Business Model canvas
Business model generation
Week 3: Competitive advantage Lean start-up – 1 Lean start-up – 2 Team and early recruit Legal forms of businessWeek 4: Marketing management 1 Marketing management 2 Market research –I Market research –II
Market research –Example
Week 5: Introduction to financial statements Profit & Loss statement
Balance sheet
Cash flow
Example – 1
Example – 2
Cost-volume-profit & Bread-Even analysis
Capital budgeting
Week 6: Business plan-I Business plan-II
Pitching
Go-to-market strategies
Does & Don’ts
Week 7: How to innovate Design Thinking
Design-Driven Innovation, Systems thinking
Open innovation, TRIZ
How to start a start-up?
Week 8: Government incentives for entrepreneurship (1 lecture) Incubation, acceleration
Funding new ventures – bootstrapping, crowd sourcing,
angel investors, VCs, debt financing (3), due diligence
Legal aspects of business (IPR, GST, Labour law)
Week 9: Cost, volume, profit and break-even analysis
Margin of safety and degree of operating leverage
Capital budgeting for comparing projects or opportunities
Product costing
Product pricing
Week 10:Funding new ventures – bootstrapping, crowd sourcing,
Angel investors, VCs, debt financing (3), and due diligence
Incubation and acceleration
Government incentives for entrepreneurship
Project cost and Financial Closure
Week 11:Dos & Donts in entrepreneurship
Growth Hacking
Growth Strategy
Legal aspects of business (IPR, GST, Labor law)
Negotiation skill
Week 12:Human Resource management in startups
Pivoting
Entrepreneurial cases
Risk assessment and analysis
Strategy management for entrepreneurial ventures
Factors driving success and failure of ventures Concluding remarks